{"title":"VETEMENTS","description":"\u003cp data-mce-fragment=\"1\"\u003e\u003cspan style=\"font-weight: 400;\" data-mce-fragment=\"1\" data-mce-style=\"font-weight: 400;\"\u003e\u003c\/span\u003e\u003cspan style=\"font-weight: 400;\" data-mce-fragment=\"1\" data-mce-style=\"font-weight: 400;\"\u003eSix years ago, VETEMENTS’ (a brand by Demna and Guram Gvasalia) fashion experiments seemed inappropriate. Sweatshirts as the new luxury, ‘random’ people as models, challenging traditions — it could have been a provocation if it wasn’t a prediction: today, nearly the entire high fashion follows those rules. Before launching his own brand, Demna Gvasalia was a major designer at Maison Margiela. There, he acquired the celebrated deconstruction technique of the great Belgian, and applied it to VETEMENTS, also reflecting on the zeitgeist that shifted with the inception of the Internet and meta-irony. In the brief years of VETEMENTS’ existence, the Gvasalia brothers have done more for the fashion and contemporary art industries than any of their colleagues in decades. In 2022, Guram Gvasalia was appointed as VETEMENTS creative director.\u003c\/span\u003e\u003c\/p\u003e","products":[{"product_id":"logo-hoop-earrings","title":"LOGO HOOP EARRINGS","description":"\u003cp\u003eLarge hoop earrings with Vetements logo.\u003c\/p\u003e","brand":"VETEMENTS","offers":[{"title":"OS \/ 100% brass metall \/ Silver","offer_id":44006564004117,"sku":"UE63EA200S","price":460.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0555\/2619\/5477\/products\/97-UE63EA200S-SILVER-VETEMENTS-ORECCHINI-3.jpg?v=1746803781"},{"product_id":"ruffle-jersey-dress-black","title":"Ruffle Jersey Dress (Black)","description":"","brand":"VETEMENTS","offers":[{"title":"XS \/ 100% Cotton \/ Black","offer_id":44895227576597,"sku":"WE54DR140B","price":340.0,"currency_code":"USD","in_stock":false},{"title":"S \/ 100% Cotton \/ Black","offer_id":48454814138645,"sku":"WE54DR140B","price":340.0,"currency_code":"USD","in_stock":true},{"title":"M \/ 100% Cotton \/ Black","offer_id":48454814171413,"sku":"WE54DR140B","price":340.0,"currency_code":"USD","in_stock":true},{"title":"L \/ 100% Cotton \/ Black","offer_id":48454814204181,"sku":"WE54DR140B","price":340.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0555\/2619\/5477\/files\/sbwhg32z3xvvtponi9p1vdoxbjpp2jh3-7.jpg?v=1746803765"},{"product_id":"racing-tank-top-dress-black","title":"Racing Tank Top Dress (Black)","description":"","brand":"VETEMENTS","offers":[{"title":"S \/ 99% Cotton 1% Elastane \/ Black","offer_id":48003048767765,"sku":"WE64DR440B","price":140.0,"currency_code":"USD","in_stock":false},{"title":"M \/ 99% Cotton 1% Elastane \/ Black","offer_id":48454602752277,"sku":"WE64DR440B","price":140.0,"currency_code":"USD","in_stock":false},{"title":"L \/ 99% Cotton 1% Elastane \/ Black","offer_id":48454602785045,"sku":"WE64DR440B","price":140.0,"currency_code":"USD","in_stock":false},{"title":"XL \/ 99% Cotton 1% Elastane \/ Black","offer_id":48454602817813,"sku":"WE64DR440B","price":140.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0555\/2619\/5477\/files\/338_df95c750-7332-4d63-945a-aa11eb7391e9.jpg?v=1757070151"},{"product_id":"anime-short-sleeved-shirt-pink","title":"Anime Short Sleeved Shirt (Pink)","description":"\u003cp\u003e\u003cspan class=\"e5Uu8XIu0B98fkK2ys5M\"\u003eThe Anime Short Sleeved Shirt in pink color from VETEMENTS is made of 100%\u003cspan\u003e \u003c\/span\u003e\u003c\/span\u003e\u003cspan class=\"e5Uu8XIu0B98fkK2ys5M fc03wTgYwoTNcKa1m5b4\"\u003ecotton\u003c\/span\u003e\u003cspan class=\"e5Uu8XIu0B98fkK2ys5M\"\u003e\u003cspan\u003e \u003c\/span\u003ein Italy.\u003cspan\u003e \u003c\/span\u003e\u003c\/span\u003e\u003cspan class=\"e5Uu8XIu0B98fkK2ys5M fc03wTgYwoTNcKa1m5b4\"\u003eIt\u003c\/span\u003e\u003cspan class=\"e5Uu8XIu0B98fkK2ys5M\"\u003e\u003cspan\u003e \u003c\/span\u003ehas\u003cspan\u003e \u003c\/span\u003e\u003c\/span\u003e\u003cspan class=\"e5Uu8XIu0B98fkK2ys5M fc03wTgYwoTNcKa1m5b4\"\u003ea\u003cspan\u003e \u003c\/span\u003e\u003c\/span\u003e\u003cspan class=\"e5Uu8XIu0B98fkK2ys5M\"\u003epaneled cotton construction, all-over graphic print, spread collar, front buttoned placket closure, short sleeves, back logo tag and oversized fit.\u003c\/span\u003e\u003c\/p\u003e","brand":"VETEMENTS","offers":[{"title":"S \/ 100% Cotton \/ Pink","offer_id":49829870764309,"sku":"UA65SH250P","price":260.0,"currency_code":"USD","in_stock":true},{"title":"M \/ 100% Cotton \/ Pink","offer_id":48465694359829,"sku":"UA65SH250P","price":260.0,"currency_code":"USD","in_stock":false},{"title":"L \/ 100% Cotton \/ Pink","offer_id":48465694392597,"sku":"UA65SH250P","price":260.0,"currency_code":"USD","in_stock":false},{"title":"XL \/ 100% Cotton \/ Pink","offer_id":48465694425365,"sku":"UA65SH250P","price":260.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0555\/2619\/5477\/files\/1377.jpg?v=1757068911"}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0555\/2619\/5477\/collections\/Vetements-Logo-Iron-on_1890x_261d6b6d-1f64-4efb-88d8-b073723166dc.jpg?v=1691037168","url":"https:\/\/tons-shop.com\/collections\/vetements\/scarf.oembed","provider":"tons-shop","version":"1.0","type":"link"}